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Hollywood Sign

From Kayte Deioma, About.com

The Hollywood Sign

The Hollywood Sign

Photo © 2004 Kayte Deioma, courtesy of www.KayteDeioma.com
The Hollywood Sign was originally an advertisement for a real estate development called Hollywoodland when it went up in 1923. After the last four letters fell down, it took on a different significance and the community became attached to the landmark. It became a symbol of the glamour of the film and television industry.

After falling into disrepair, the sign got a complete makeover in the late 1970's with various celebrities helping to foot the bill. Alice Cooper sponsored an O and Gene Autry paid to rebuild an L. The famed Hollywood landmark got its most recent paint job in 2006.

You can see the sign from many different places in Hollywood, but the easiest is probably from one of the viewing bridges at Hollywood & Highland Center.

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